The information presented is about the importance of clear and intuitive text prompts in mobile apps. The majority of highly-rated apps in the App Store have texts that occupy 30%-50% of the screen space. This indicates that users find intuitive and clear text prompts helpful in navigating and using apps.
When writing texts for your product’s UX, there are four principles that you should adhere to. The first principle is clarity. It is essential to tell your users precisely what is happening. Instead of displaying an error code like “Error 404,” it is better to provide an explanation like “Oppose, it looks like you keyed in the wrong address.” By doing so, users can understand what is happening and take corrective action.
The second principle is friendliness. Your app should communicate as if it is talking to a person and only one person. You can achieve this by using phrases like “Where would you like to send the parcel to?” instead of “delivery address.” Such phrases help users focus better on the app and feel more comfortable using it.
The third principle is context. Your text prompts should consider the context of the app. For example, Airbnb prompts users to reconsider their travel arrangements when it can’t find any accommodation options. This makes users feel that they are being taken care of, which is essential for enhancing user experience.
Lastly, the fourth principle is personality. To make your app more interesting and personalized, try to make your text prompts sound unique and personalized. This will make your interface more flexible while maintaining politeness.
In summary, clear, intuitive, friendly, context-specific, and personalized text prompts are essential for enhancing the user experience in mobile apps. By following the four principles mentioned above, you can improve your app’s UX and gain higher ratings and user satisfaction.